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A Focus on Risk and Return

A Focus on Risk and Return

09 October 2020

The Strategist

Investment industry visionary Gary A. Miller, CFA, created Frontier Asset Management, LLC in 2000. He has managed mutual fund investment strategies since 1987. His background in math and engineering led him to rethink the way strategies are constructed and managed. Frontier’s forward-looking, highly analytical investment process starts with a philosophy of Downside First Focus and builds strategies that seek to yield the most return for a given level of risk. Frontier was named Strategist of the Year in 2015 by Envestnet / PMC and Investment Advisor Magazine.

Exchanged Traded Fund (ETF) Strategies

Frontier’s ETF strategies are aimed at achieving well-defined performance objectives with long-term return and risk targets. These globally-diversified, dynamic ETF strategies are designed to replicate the performance of the markets and are for the investor who is interested in a diversified, dynamic portfolio of exchange-traded funds (ETFs) and Exchange Traded Notes (ETNs), collectively Exchange Traded Products (ETPs).

Frontier identifies an ETP for each asset class in the strategies. The ETP selection criteria center on how well the ETP simulates the asset class, the internal expense ratio, transaction costs and liquidity. We then combine the selected ETPs to match the long-term asset allocation target for the strategy.

Simple, Powerful Philosophy

For each strategy, the Frontier team seeks to manage risk to specific target levels, to achieve a given level of return for that risk level, and to provide consistent returns. To achieve this goal, we stay true to our foundational philosophy, Downside First Focus, to manage downside risk and help cushion clients’ portfolios during steep market declines.

Downside First Focus

The ETF strategies have a forward-looking, long-term allocation using 13 different asset classes to achieve broad diversification. The asset classes will be combined in the strategy to work together to improve long-term return while helping to reduce overall risk.


Past performance is no guarantee of future returns. Nothing presented herein is or is intended to constitute investment advice or recommendations to buy or sell any types of securities and no investment decision should be made based solely on information provided herein. There is a risk of loss from an investment in securities, including the risk of loss of principal. Different types of investments involve varying degrees of risk, and there can be no assurance that any specific investment will be profitable or suitable for a particular investor’s financial situation or risk tolerance. Diversification and asset allocation do not ensure a profit or protect against a loss. Before investing, consider investment objectives, risks, fees and expenses.

Exclusive reliance on the information herein is not advised. This information is intended to be educational and is not tailored to the investment needs of any specific investor. This information is not intended as a recommendation to invest in any particular asset class or strategy or as a promise of future performance. This material has been prepared for information purposes only and is not intended to provide, and should not be relied on for, accounting, legal, investment or tax advice.

Envestnet | PMC has presented its SMA Manager of the Year awards since 2004. Frontier Asset Management won the Strategist category in 2015. The award finalists and winners were chosen using the systematic, proprietary, and multi-factor evaluation methodology developed by Envestnet | PMC’s Premium Research Solutions. Its evaluation framework considers performance, firm profile, customer service, investment process and style, composite, tax efficiency, and other quantitative and qualitative criteria. Firms had to have a minimum of $200 million in assets and their management team had more than 3 years of experience. There were 108 strategists considered. Frontier did not pay a fee to be included in the SMA awards. The award was based on composite performance and not representative of the performance of any single client. There is no assurance that favorable performance will be experienced in the future.

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